Junior Creative Writing Specialist - Media & Entertainment

Duration: 5 Weeks  |  Mode: Virtual

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As a Junior Creative Writing Specialist in the Media & Entertainment sector, you will be responsible for generating engaging and compelling content for various platforms such as social media, websites, and promotional materials. Your role will involve crafting stories, scripts, and articles that resonate with the target audience and align with the brand's messaging.
Tasks and Duties

Task Objective

The goal this week is to immerse yourself in the world of creative ideation within the media and entertainment sector. You will develop a creative concept that can serve as the foundation for a new short story, series, or media campaign. You will draft a comprehensive plan detailing your idea genesis process, market-inspired narrative elements, and innovative strategies for engaging a target audience.

Expected Deliverables

  • A DOC file outlining your creative concept
  • A detailed written plan (minimum of 1500 words) that covers concept background, market research insights (based solely on publicly available information), target audience analysis, and proposed narrative approach.

Key Steps

  1. Research: Gather data from public sources related to current market trends in media and entertainment, and identify gaps or opportunities for new creative content.
  2. Brainstorm: Develop 3-5 distinct ideas that integrate your research insights. Choose the strongest idea based on its originality and potential audience appeal.
  3. Concept Draft: Elaborate on your chosen idea, detailing its structure, tone, and core message. Explain how it reflects current trends and future projections.
  4. Writing: Document your process and creative rationale. Make sure to include sections on market analysis, creative inspiration, and strategic considerations.

Evaluation Criteria

  • Clarity and originality of the creative concept
  • Depth of research and how well it supports the concept
  • Coherence in documenting the thought process
  • Overall presentation and adherence to the DOC file format

This task is designed to take approximately 30 to 35 hours. Your submission should be structured clearly with appropriate headings and subheadings. Be sure to detail every step and insight, ensuring the creativity and rationale behind your concept are articulated comprehensively.

Task Objective

The objective this week is to transition from concept to craft by developing a script for a short media piece. As a Junior Creative Writing Specialist, your ability to write engaging scripts is crucial. This task involves writing a full script for a 5-10 minute short film or digital media presentation.

Expected Deliverables

  • A DOC file containing the complete script
  • A script length fitting within standard industry timelines (approximately 1500-2000 words)

Key Steps

  1. Concept Refinement: Revisit a creative idea (either old or modified) from your previous research and adapt it for a short script format.
  2. Outline: Create a structured outline dividing the script into acts or sections. Emphasize the narrative arc, conflict introduction, climax, and resolution.
  3. Dialogue & Description: Write detailed dialogue and scene descriptions that capture the intended tone and visual style. Ensure character voices are distinct.
  4. Review & Edit: Edit your script for flow, clarity, and structural coherence, ensuring it meets the time constraints.

Evaluation Criteria

  • Effectiveness of the narrative structure
  • Quality and realism of dialogue
  • Clarity and detail in scene descriptions
  • Overall creativity and adherence to script-writing conventions

The task should be completed in about 30 to 35 hours, and your document should be rich in content, detailed, and formatted consistently. Please use a DOC file format for submission.

Task Objective

This week's task focuses on developing deep, multifaceted characters and building immersive worlds that enhance storytelling in media and entertainment. The goal is to create a detailed character profile along with a comprehensive backdrop (setting) that will serve as the universe in which your narrative unfolds.

Expected Deliverables

  • A DOC file containing character profiles and world-building elements
  • A narrative description of at least 1500 words elaborating on the characters’ motivations, backgrounds, and interactions within their environment

Key Steps

  1. Character Profiles: Develop detailed profiles for at least three characters. Include descriptions such as appearance, personality traits, background, and motivations. Explain how each character contributes to the narrative.
  2. World Building: Create an environment where your characters reside. Define the geographical, historical, and social aspects of the world. Detail cultural norms, societal structure, and potential conflicts that drive the story.
  3. Integration: Describe how these elements interconnect. Explain how the world influences character decisions and vice versa. Provide examples of key scenes demonstrating this interplay.
  4. Editing: Review your document for coherence, engagement, and depth of detail.

Evaluation Criteria

  • Depth and originality of character development
  • Creativity in world-building and setting descriptions
  • Clarity in linking characters and their environment
  • Quality of writing and detailed documentation

This task is designed to be demanding and thought-provoking, taking approximately 30 to 35 hours to complete. The final DOC file should showcase a high degree of creativity and structured narrative development, suitable for further creative writing projects.

Task Objective

This assignment aims to translate your creative writing into visual outlines. You will design a storyboard that effectively maps the narrative structure of your chosen media project. This tool is essential in planning the scenes and sequences of a script or story.

Expected Deliverables

  • A DOC file that includes a complete storyboard outline and narrative structure analysis
  • A document that details each scene’s description, transitions, and key moments in the narrative, extending to at least 1500 words

Key Steps

  1. Review: Start by reviewing your existing script or narrative idea. Identify key plot points and sequences that drive the story forward.
  2. Storyboard Creation: Create a visual outline using text descriptions for each 'frame' or scene. Although this task does not require graphic sketches, indicate detailed scene description and transition information that a viewer could easily visualize.
  3. Narrative Analysis: Write a comprehensive breakdown of your narrative structure. Explain the introduction, rising action, climax, falling action, and resolution. Discuss the pacing and emotional build-up throughout your story.
  4. Documentation: Ensure your DOC file is well-organized with clear headings. Each storyboard section should correspond with a narrative analysis paragraph.

Evaluation Criteria

  • Clarity and coherence of the storyboard outline
  • Depth of narrative analysis
  • Innovation in scene transitions and descriptions
  • Overall organization and quality of documentation

Plan on dedicating approximately 30 to 35 hours to this task. The aim is to produce a detailed, structured document that bridges creative writing with visual planning, enhancing both narrative clarity and execution planning.

Task Objective

The final task for this internship week resembles a reflective case study and evaluation report. You will critically analyze a selected media piece (movie, TV episode, or digital campaign) from a creative writing perspective. Your analysis should examine the narrative structure, character development, and overall storytelling techniques employed in the piece.

Expected Deliverables

  • A DOC file containing your critical evaluation and reflective analysis
  • A detailed report of at least 1500 words reviewing the chosen media piece and discussing how its creative elements compare with industry best practices

Key Steps

  1. Media Selection: Choose a media piece that is publicly accessible. Ensure it has rich narrative elements that are relevant to creative writing.
  2. Analysis Framework: Develop a framework for your evaluation. Consider factors such as story structure, character arcs, dialogue quality, pacing, and audience engagement.
  3. Critical Review: Write your evaluation by first summarizing the media piece, then discussing its strengths and weaknesses based on your framework. Integrate your own reflective insights on how the narrative could be improved or reimagined.
  4. Reflection: Include a personal reflection section where you discuss what you learned during this analysis and how these insights might apply to your future creative work.

Evaluation Criteria

  • Depth and insight of the critical analysis
  • Logical structuring of the report
  • Quality of reflective writing and self-assessment
  • Adherence to the DOC file format and proper formatting

You are expected to invest roughly 30 to 35 hours in this comprehensive task. The final DOC submission should provide a clear, well-supported evaluation of the media piece, while also offering thoughtful personal reflections for growth in your creative writing expertise.

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