Marketing Communications Internship in Kochi
Step 1: Apply for your favorite Internship
After you apply, you will receive an offer letter instantly. No queues, no uncertainty—just a quick start to your career journey.
Step 2: Submit Your Task(s)
You will be assigned weekly tasks to complete. Submit them on time to earn your certificate.
Step 3: Your task(s) will be evaluated
Your tasks will be evaluated by our team. You will receive feedback and suggestions for improvement.
Step 4: Receive your Certificate
Once you complete your tasks, you will receive a certificate of completion. This certificate will be a valuable addition to your resume.
About this Internship
Work from home internship focused on public relations, press releases, media communication, marketing copywriting, brand communication, and crisis communication planning.
Tasks and Duties
Week 1-2: Press Release Writing
Summary
Write a professional press release for a fictional company announcement.
Objective
Create a fictional company and a realistic announcement that could be communicated to the public.
Research the standard structure of a professional press release.
Write the press release with headline, subheadline, dateline, introduction, supporting information, quote, company background, and contact information.
Ensure the content is factual within the fictional scenario and written in a professional media-friendly tone.
Submit the completed press release as a PDF/document along with a one-page explanation of the target media audience and news value.
Week 3-4: Media Outreach Plan
Summary
Create a media list and outreach strategy for a fictional announcement.
Objective
Select the fictional announcement created in the previous task.
Research publicly available information about publications, websites, or journalists covering the relevant industry.
Create a media list containing publication, topic/beat, audience, and publicly available contact method.
Prepare personalised media pitch email drafts for at least five relevant contacts.
Create a follow-up schedule and explain how outreach success would be measured.
Submit the media list, pitch drafts, follow-up plan, and a 3-4 page outreach strategy report.
Week 5-6: Marketing Copy Portfolio
Summary
Create marketing copy for multiple communication channels.
Objective
Select one fictional brand and maintain the same brand voice throughout the assignment.
Create copy for a landing page, advertisement, product/service description, email newsletter, social media post, and short promotional message.
Adapt the length, tone, structure, and call-to-action for each communication channel.
Explain why the communication style changes between channels while keeping the core brand message consistent.
Submit a professionally formatted marketing copy portfolio with all six pieces and your communication strategy notes.
Week 7-8: Crisis Communication Plan
Summary
Develop a crisis communication plan for a fictional brand situation.
Objective
Create a fictional situation that could negatively affect a company's reputation.
Define the possible stakeholders such as customers, employees, media, partners, and management.
Create an escalation process showing who should receive information and who approves public communication.
Prepare a holding statement and separate communication messages for different stakeholder groups.
Create a timeline showing what communication should happen during the first response and subsequent updates.
Submit a 5-6 page crisis communication plan containing situation analysis, stakeholder mapping, escalation process, sample statements, response timeline, and recommendations.