Business Strategy Internship in Chandigarh

Task Objective: Analyse an industry using publicly available business information.

Student Activities: 1.

Select an industry and research its size, growth, major segments, and important trends.

2.

Identify the major companies competing in the industry.

3.

Analyse the competitive forces affecting profitability and competition.

4.

Identify the main opportunities and threats affecting the industry.

Student Submission: Submit a 4–5 page Industry Analysis Report with cited sources, tables, and supporting charts.

Mode: This task can be completed remotely from home using publicly available information, spreadsheets, documents, presentation tools, or fictional business data where specified.

Task Objective: Compare competitors and understand their market positioning.

Student Activities: 1.

Select at least four companies operating in the chosen industry.

2.

Compare their target customers, products, pricing, distribution, and competitive advantages.

3.

Create a positioning map using two meaningful market dimensions.

4.

Identify an underserved customer segment or market gap.

Student Submission: Submit a competitor comparison spreadsheet, positioning map, and 3-page Competitive Analysis Report.

Mode: This task can be completed remotely from home using publicly available information, spreadsheets, documents, presentation tools, or fictional business data where specified.

Task Objective: Develop strategic alternatives for a selected company.

Student Activities: 1.

Select one company from the competitive analysis.

2.

Prepare a SWOT analysis supported by evidence from public information.

3.

Develop at least three strategic options based on the identified situation.

4.

Evaluate the options using criteria such as investment, risk, feasibility, and expected impact.

Student Submission: Submit the SWOT analysis, strategic-options matrix, and recommendation report.

Mode: This task can be completed remotely from home using publicly available information, spreadsheets, documents, presentation tools, or fictional business data where specified.

Task Objective: Prepare a complete strategic growth plan for a company.

Student Activities: 1.

Select the strongest growth opportunity identified in the previous tasks.

2.

Build the business case using market opportunity, customer need, competitive position, and company capabilities.

3.

Create a phased implementation roadmap with timelines, resources, and responsibilities.

4.

Define KPIs that management can use to measure whether the strategy is succeeding.

Student Submission: Submit an 8–10 page Growth Strategy Report and a 10-slide executive presentation containing the complete recommendation.

Mode: This task can be completed remotely from home using publicly available information, spreadsheets, documents, presentation tools, or fictional business data where specified.